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Mocca MediaCorp

Mocca Classifieds

Objective:
MOCCA is a huge project by Mediacorp and eFusion help to drive online advertising sales. Home buyer can view photos, videos, learn about the neighborhood, find out nearby schools, amenities, view past transactional data and contact the seller directly. Almost every detail that goes into a home sale or purchase can be initialized and even finalized online by the buyer or seller. Car buyers can compare vehicle specs, add to Mocca watchlist etc.

Deployment:
The MOCCA Classifieds allow users to place an ad for buying/selling/looking for properties, vehicles, and other items like fashion accessories, home items, gadgets and others.

Mocca Community

Objective:
We needed to move Mocca from being just a rich media website to a community for blogs, shared photos, video, social networking and more. The newly revamped MOCCA website was launched on the 30th July 2008. It's objective is to also increase online advertising sales.

Deployment:
We deployed Fusion Social to create a community rich MOCCA website which was launched on the 30th July 2008. The MOCCA Classifieds allow users to place an ad for buying/selling/looking for properties, vehicles, and other items like fashion accessories, home items, gadgets and others.

Mocca OneGuide

Objective:
To allow a self serve advertising portal for businesses to reach consumers directly and to increase online advertising sales.

Deployment:
eFusion is proud to be part of building the MOCCA OneGuide. The portal is a new web 2.0 directory of business where entrepreneurs and companies can advertise their businesses. More interestingly, MOCCA OneGuide allows each company to create its own Shopfront, a place for companies to feature their product catalogue.

omy SPH

OMY

Objective:
To create a citizen journalism portal that was built around communities. Through this channel, eFusion helps SPH to increase its online advertising sales.

Deployment:
We use Fusion Social’s User generated content rich features to build a network for strong content sharing and discussions.We provided the sms/mms gateway connections for 75858 shortcode to all 3 telcos in Singapore to manage the user submitted text and media contents to omy, and also the integration between the gateway with the omy showtime and cj sections. Users of omy can easily submit pictures and video content to omy by sending to 75858.

OMY Lobang

Objective:
To create Google maps & sms gateway.

Deployment:
Screen scrapping from Google maps on Omy website.

stomp SPH

STOMP MMS

Objective
: To open IVR, SMS and MMS channels.

Deployment
: SPH partners eFusion to extend its reach with bold new platform STOMP where we help open up IVR, SMS and MMS channels for users to submit their own ideas, pictures, videos in SPH attempt to promote citizen journalism. STOMP integrates content and activities in the three platforms of print, online and mobile within one website.

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